meet your host

So you want to start your own beauty brand. But where do you begin? What does it take? Should you quit your job? How do you fund it? Do you seek out retail partners or go direct to consumers?

Kitiya King, founder of award-winning, clean beauty brand Mischo Beauty and the first Black woman to launch a 10 FREE non-toxic, vegan and cruelty-free nail lacquer collection, explores these questions and more as she sits down with some of the most successful Black female founders in beauty. She uses her expertise as a founder herself to dig deeper and uncover the nitty gritty of what’s worked and what hasn’t. (The only “glossing over” that’ll happen here is with lip gloss, thankyouverymuch.)

Serving Beauty is all about real talk, with real women, who mean real business. You’ll learn from their trials, triumphs, wins and lessons — with a whole lot of laughter along the way.

When it comes to starting your own beauty brand, you’ll never have all the answers. But this is a great start.

So come join the founders’ table where beauty is served, you can sit with us! #FoundersBrilliance